1900 Artists of Vienna Secession group create posters
Behrens designs Sans serif face
1901 Frank Lloyd Wright publishes ‘The Art and Craft of the Machine”
1902 Tally’s Electric Theatre opens in Los Angeles
Alfred Steiglitz founds the Photo-Secession Group
1903 Morris Benton designs Franklin Gothic types
Picasso establishes his studio in Paris
Charles Mackintosh completes Willow Tea Rooms at height of Art Nouveau elegance
Photographer Walker Evans born in St. Louis
Paul Gauguin dies
1904 Offset lithography invented
Salvador Dali born
Eadweard Muybridge dies
Russel Wright born in Lebanon, Ohio
Ernst A. Batchelder publishes text book “The Principles of Design”
Lauweriks teaches geometric grid composition in Germany
1905 Steiglitz operates Gallery 291 in NY
Lucien Bernhard designs poster for Priester matches in Berlin
Brodovitch moves to Moscow with his family
Ernest Elmo Calkins declares advertising “a profession”
French advertising magazine La Publicite begins publishing
Frank Lloyd Wright designs Unity Temple in Oak Park, Illinois
1906 Hungarian art nouveau shown at Milan Exhibition
Gyorgy Kepes born in Selyp, Hungary
Paul Cezanne dies
1907 Picasso and Braque invent Cubism
Steiglitz opens Little Galleries of Photo-Secession at 291 Fifth Avenue
Deustche Werkbund founded in Munich by Herman Multhesius
Les Demoiselles d’Avignon by Picasso signals beginning of Cubism
Herbert Matter born in Switzerland
1908 Peter Behrens designs trademark for AEG
George Guisti born
Futurism begins in Italy
Frank Lloyd Wright designs famous prairie-style Robie House in Chicago
Steiglitz gives Matisse his first exhibition in America at “291”
Will Burtin born in Cologne, Germany
1909 F.T. Marinetti’s “Futurist Manifesto” published in Paris newspaper
Peter Behrens office includes Miies van der Rohe, Gropius, and later Le Corbusier
Cubism first appears with Picasso’s ‘Les Demoiselles d’Avignon’
Magazine publisher Conde Nast acquires ‘Vogue’
1910 Plakatstil artist Ludwig Hohlwein “Marco Polo Tee” poster
Will Bradley restyles Century magazine
Leo Lionni born in Amsterdam, Netherlands of Dutch parents
N.W. Ayer advertising agency first uses art directors
Gestalt psychologists formulate principles of perceptual organization in Germany
First commercial neon sign in Paris
Steiglitz first shows abstract paintings by Americans at “291”
Birth of Kasimir Malevitch’s Suprematism
Publisher Cyrus Curtis invents modern “market research”
Braque invents collage
George Braque’s painting ‘Man with a Guitar’, exemplary example of analytical cubism
Bradbury Thompson born
William Golden born
Cipe Pineles born
1912 Wertheimer publishes Gestalt Perceptual theory in Frankfurt
Vladimir Mayakovsky “christened” a poet by David Burliuk
24 sheet billboard poster becomes a standard
Jan Tschichold born
1913 America introduced to modern art at Armory Show in NY
Giovanni Papini’s ‘Lacerba’ introduces free typography in Italy
Tatlin, Malevich and Lissitzky produce Constructivist work in Russia
Vorticist movement founded in England by Wyndham Lewis
Marcel Duchamp’s sculpture ‘Bicycle Wheel’ leads to Dada and Surrealism
1914 American Institute of Graphic Arts founded in New York
Francis Thibaudeau invents the asymmetric ‘Typographie de groupes’
Brodovitch runs away from home to join Russian army
Alexander Rodchenko meets Vavaro Stepanova
London Transport symbol designed
Paul Rand born
Edna Woolman Chase becomes editor of ‘Vogue’ magazine
Roycrofters Press publishes “Philistine Journal” with strong Arts & Crafts message
1915 Duchamp makes first Dada paintings
Brodovitch joins cavalry and fights in Romania
Japanese designer Yusaku Kamekura born
Alvin Lustig born
1916 Nihilistic, absurdist movement Dada founded in Zurich
Norman Rockwell illustrates his first cover for Saturday Evening Post magazine
John Hearfield and George Grosz develop photomontage
Dada Manifesto read in Zurich by Tristan Tzara
Edward Johnson designs geometric typeface for London Underground
1917 DeStijl begun in Holland by Theo van Doesburg
Van Doesburg designs DeStijl Alphabet
DeStijl Manifesto published
Marcel Duchamp exhibits common urinal “Fountain,” as Art in New York
James Montgomery Flagg designs Uncle Sam “I Want You” poster
Tristan Tzara begins editing of DADA
1918 Color theorist Albert Munsell dies
Brodovitch meets wife Nina in Odessa
De Stijl designer Gerrit Rietveld makes famous red and blue armchair
Oswald B. Cooper completes design of typeface ‘Cooper’
E. McKnight Kauffer designs Daily Herald poster
1919 Bauhaus founded in Weimar, Germany with Walter Gropius as Director
L’Espirit Nouveau magazine began by Le Corbusier, Ozenfant.
El Lissitzky creates first proun painting
Renoir dies
Surrealism term coined by Guillaume Appollinaire
Baurat Adolf Meyer lectures with Gropius at the Bauhaus
Kurt Schwitters publishes first “Merz” collages
American Lyonel Feininger does woodcut ‘Cathedral’ at Bauhaus
Earnest Elmo Calkins calls advertising art a “new art-form”
New York Art Directors Club is founded
John Heartfield’s first significant work, the photocollage “Everybody his own football”
1920 Jay Hambidge publishes ‘Elements of Dynamic Symmetry’
Armin Hofmann born in Winterthur, Switzerland
Kohler, Gestalt Psychologist, describes Isomorphosism
M.F. Agha meets publisher Conde Nast in Berlin
Brodovitch moves to Paris and designs stage sets for Diaghilev
Saul Bass born
Johannes Itten establishes basic course at the Bauhaus
Expressionist typography at the Bauhaus influenced by Itten
At age 31 Albers enters Bauhaus as student
Marcel Breuer joins Bauhaus from Hungary
Herbert Bayer joins studio of architect Margold and learns of Bauhaus
Cooper Black typeface designed by Oswald Cooper
1921 Klee and Kandinsky join Bauhaus faculty
Theo Van Doesburg invited by Walter Gropius to visit the Bauhaus
Laszlo Moholy-Nagy named ‘Master of Form’ at Bauhaus
Herbert Bayer arrives at Bauhaus as student
Rodchenko becomes chairman of Inkhuk
Dadaist Man Ray moves to Paris to do photography
El Lissitzky moves to Berlin
Alvin Eisenman born
Theo van Doesburg prints line grid for ad in De Stijl magazine
Inkhuk calls for rejection of easel painting in favor of utilitarian design
School of the Art Institute of Chicago begins Department of Printing Arts
1922 Surrealist movement begins
W.A. Dwiggins coins term ‘graphic design’
Typographer Aaron Burns born
Ladislav Sutnar designs products in glass, porcelain and metal
In Paris Man Ray conducts experimental art using light effects
Moholy-Nagy does first experimental photographs
First advertisement on radio
Kandinsky joins Bauhaus
Herbert Bayer joins Kandinsky’s wall painting workshop at Bauhaus
“New Functional Design” begins in Europe
Aleksei Gan publishes “Constructivist Manifesto” in Russia
Walter Dexel designs first illuminated exterior advertising in Germany
Bauhaus moves to a ‘Constructivist’ aesthetic
Herbert Bayer meets El Lissitzky and Kurt Schwitters who are visiting the Bauhaus
1923 George Grosz publishes Ecce Homo
A.M. Cassandre posters first appear in Paris
Oskar Schlemmer heads Bauhaus Theatre workshop
El Lissitzky’s calls for “the electro-library” over traditional book formats
Frederick Kiesler invited to join De Stijl group as youngest member
First Bauhaus Exhibit draws 15,000 viewers in Weimar
Cranbrook Academy of Art begun in Michigan
Rodchenko starts magazine Novyi lef, using photomontage
First use of neon on signs in United States
LeCorbusier declares “A house is a machine for living”
Piet Zwart begins work with typography
Louis Danziger born
Ladislav Sutnar is Professor at Prague’s State School of Graphic Arts
Johannes Itten resigns from Bauhaus faculty under pressure from Gropius
Lazlo Moholy-Nagy becomes director of the Basic Course at the Bauhaus
De Stijl and Constructivism influence Bauhaus typography
Moholy-Nagy designs Bauhaus prospectus
Le Corbusier publishes book “Toward a New Architecture”
1924 35mm Leica camera first produced
Gerrit Rietveld builds the Schroeder House in Utrecht
Francis Thibaudeau sets typography classification system in Paris
Erte, French illustrator, designs covers for Harper’s Bazaar
Lissitzky and Schwitters produce MERZ
Weimar Bauhaus forced to dissolve
Lissizky and Arp edit THE ISMS OF ART
Piet Zwart begins designing for Nederlandsche Kabelfabriek in Delft
Brodovitch wins Bal Banal poster prize in Paris
Alfred Knopf publishes book of trademarks
Kurt Schwitters founds ‘Merz-Werbezentrale’
Herbert Bayer returns to Bauhaus
Leger makes film, ‘Ballet Mecanique’
1925 Herbert Bayer Designs Universal Typeface at Bauhaus
Bauhaus opens new premises in Dessau
J.J.P. Oud designs Cafe de Unie in Rotterdam
Russian “Futurist” Vladimir Mayakovsky visits America
Losing government support, Bauhaus moves to Dessau, near Berlin
Walter Gropius designs new headquarters building for the Bauhaus in Dessau
At the Bauhaus Josef Albers designs alphabet based on 3 primary shapes
Former students, H. Bayer and J. Schmidt join faculty at Bauhaus
Le Corbusier participates in L’Esprit Nouveau exhibit at Paris Exposition
Hunter and August invent photographic type composing machine in London
Brodovitch wins five medals at Paris Exposition
Lazlo Moholy-Nagy introduces word ‘Typophoto’
1926 El Lissitzky champions the book as “the most monumental work of art”
Claude Monet dies
Le Corbusier builds 40 austere, modern houses at Pessac, near Bordeaux
Bauhaus poster for Kandinsky exhibit designed by Herbert Bayer
Willi Baumeister’s article “Neue Typographie” appears in Die Form
Herbert Bayer writes articles on basic design for Bauhaus magazine
1927 Society of Typographic Arts founded in Chicago
Brodovitch decorates Prunier restaurant in Paris
Weissenhof Siedlung built in Stuttgart
AM Cassandre designs ‘l’Etoile du Nord’ poster in Paris
Bauhaus in Dessau opens
Herbert Bayer designs cover for January issue of Bauhaus magazeine
Le Corbusier publishes Vers une Architecture
Karl Teige writes essay ‘Modern Type’ which sets tenets of the New Typography
‘International Style’ born at Deutscher Werkbund exposition
Will Burtin studies at Kolner Werkschule
1928 Tschichold writes ‘Die Neue Typographie’
Le Corbusier designs Villa Savoye
Paul Renner designs typeface Futura
Brodovitch works for Atelia, design studio of Aux Trois Quartiers
Conde Nast invites Dr. M.F. Agha to become Art Director of Vogue
Hannes Mayer becomes director
At Bauhaus Josef Albers becomes head of the Basic Course
Bauhaus magazine cover by Herbert Bayer utilizes photomontage
Joost Schmidt heads the Printing Workshop at the Bauhaus
Gropius, Moholy-Nagy, and Breuer leave faculty at the Bauhaus
Domus magazine begins
A.M. Cassandre designs billboards for French weekly VU
Herbert Bayer leaves Bauhaus to pursue independent career at Dorland Agency
Marcel Breuer designs tubular chair
1929 S.H.DeRoos designs typeface ‘Nobel’
Douglas McMurtrie publishes Modern Typography and Layout in Chicago
Mies van der Rohe designs German Pavilion at Barcelona World’s Fair
Bolsheviks denounce Alexander Rodchenko
Museum of Modern Art opens in New York
Gebrauchsgraphik magazine begins publishing
A.M. Cassandre designs typeface Bifur
L. Sutnar begins as Art Editor for Prague publisher Druzstevni Prace
M.F. Agha immigrates to U.S. at Art Director of Conde Nast Publications
Bernhard designs ‘Bernhard Fashion’ typeface
1930 Grant Wood paints American Gothic
Chrysler Building by William Van Alan is triumph of Art Deco
Vladimir Mayakovsky commits suicide
Mies van der Rohe becomes director of the Bauhaus
Brodovitch teaches at Philadelphia Museum School of Industrial Design
First working phototypesetter installed by Waterlow & Sons in England
Massimo Vignelli born in Milan, Italy
Herbert Bayer publishes diagrams suggesting new exhibit techniques
Gropius, Breuer, Moholy-Nagy and Bayer collaborate on Werkbund exhibit
1931 Brodovitch receives first commission from N.W. Ayer agency
Theo Van Doesburg dies and De Stijl movement loses driving force
Paul Klee leaves the faculty of the Bauhaus
Nazis view Bauhaus as anti-German and phuysically destroy it
Museum of Modern Art holds International Style Exhibit
Max Bill and The’o Ballmer develop purist, mathematical design approach
Leo Lionni invited by Marinetti to join Futurists
‘Machine age’ style dominates industrial design
1932 Herbert Matter designs Swiss Tourism posters
Publication of The International Style by Hitchcock and Johnson
Dessau government dissolves Bauhaus
Mies van der Rohe transfers Bauhaus to Berlin
Faculty members Albers and Kandinsky remain at Bauhaus until end
Man Ray applies Surrealism to poster for London Underground
AM Cassandre designs Dubonnet poster
Term ‘International Style’ coined for architecture exhibit at Museum of Modern Art
Schwitters lecture heralds beginning of corporate identity design
In Russia Stalin disbands Constructivist movement as “dangerously subversive”
1933 American Art Deco defined by Donald Deskey
Picasso designs cover for first Surrealist periodical Minotaure
Kandinsky moves to Paris
Brodovitch holds first “Design Laboratory” for students in Philadelphia
Charles Coiner designs Blue Eagle symbol for National Recovery Act
Albers arrives in USA to teach at Black Mountain College
Hans Hoffman opens school in New York
Deutscher Werkbund ends in Germany
Kurt Schwitters declared a ‘degenerate artist’ by Nazis
Jan Tschichold flees from Nazis to Switzerland
New Deal Arts programs begun by U.S. Government
Max Burchartz dismissed by the Nazis
Black Mountain College opens in North Carolina
Berlin Bauhaus closes
Rudolph Arnheim publishes ‘Film as Art’
1934 Brodovitch becomes Art Director at Harper’s Bazaar
Walter Paepcke hires Egbert Jacobson as Art Director at CCA
First modern graphics used in CCA advertising
Gertrude Stein returns to USA for lecture tour after 31 year absence
1935 ‘Typographische Gestaltung’ by Tschichold
Russel Wright designs ‘Modern Living’ line of furniture
Herbert Bayer designs Surrealist ad for Adrianol Emulsion
Kasimir Malevich dies
Herbert Matter designs posters for Swiss resorts and travel
Edward Johnston designs for London Underground
Bauhaus graduate Xanti Schwawinsky designs poster for Olivetti in Italy
1936 Posters shown at MoMA’s ‘Posters by Cassandre’ exhibit
Vanity Fair magazine ends publication
Life magazine begins new era for photographers
Frank Lloyd Wright designs Kaufmann house ‘Fallingwater’ at Bear Run PA
Herbert Matter emigrates to United States
Penguin Books founded by Allen Lane
Ben Shahn designs posters with strong political and social themes
Edward Ronthaler establishes photographic typesetting firm
Egbert Jacobson hired as design director at Container Corp. of America
Herbert Bayer writes “A Contribution to Book Typography”
1937 Franklin Institute in Pittsburgh exhibits outdoor advertising posters
AM Cassandre designs the Ford billboard in New York
New Bauhaus begun in Chicago by Laszlo Moholy-Nagy
Exhibition of “Degenerate Art” held by Nazi Party in Munich
Picasso paints ‘Guernica’ in response to Spanish Civil War tragedy
E. McKnight Kauffer designs posters for London Underground Railways
A.M. Cassandre designs Peignot typeface
Container Corporation begins ad campaign by using A.M. Cassandre
Walter Gropius emigrates to theUnited States
Gropius and Breuer teach at Harvard
Herbert Bayer visits United States
Sutnar designs Czech pavilion at Paris Exhibition
Posters by E. McKnight Kauffer exhibited at Museum of Modern Art
1938 Ladislav Sutnar designs pavilion for Czechoslovakia at NY World’s Fair
New York World’s Fair
Brodovitch wins third prize in MOMA’s Knockdown Furniture competition
Mies van der Rohe assumes directorship of Armour Institute in Chicago
A.M. Cassandre designs poster for Dole Pineapple Juice
Museum of Modern Art mounts exhibit ‘Bauhaus 1919-1928’
“Bauhaus 1919-1928” exhibit brings avant-garde ideas to United States public
Herbert Bayer emigrates to the United States
Joseph Binder designs poster for New York World’s Fair
In Chicago Gyorgy Kepes designs cover for “More Business” magazine
1939 Bradbury Thompson designs first Westvaco Inspiration magazine
Charles Coiner designs citizens defense symbol system
Leo Lionni emigrates to United States, works for N.W. Ayer & Son
“Bauhaus: 1918-1928” exhibit at Museum of Modern Arts
Joseph Binder designs poster for New York World’s Fair
Lazlo Moholy-Nagy begins the School of Design in Chicago
Nazi aggression in Czechoslovakia ends Devetsil group activities
Gyorgy Kepes designs booklet for Container Corporation of America’
1940 Alvin Lustig designs New Directions book jackets
At New York World’s Fair, Jean Carlu paints mural at French Pavillion
‘Jugend’ magazine ends publication
Herbert Bayer teaches design course in New York sponsored by Advertising Guild
500th Anniversary of Gutenberg’s invention of movable type
Alex Steinweiss designs covers for Modern Packaging magazine
Egbert Jacobson works on Color Harmony Manual at Container Corp. of America
1941 Jean Carlu’s poster “America’s Answer! Production” is distributed
Smoking Camel cigarette sign introduced on Times Square in New York
Alexander Liberman arrives in New York and works at Vogue magazine
1942 Kepes teaches camouflage course at New Bauhaus in Chicago
Graphis magazine begun by Walter Herdeg
Eames designs Arts & Architecture covers
American artist Edward Hopper paints ‘Nighthawks’
Federal Art Project employs 3500 artists
Herbert Bayer designs “Road to Victory” exhibit at MoMA
Magazine publisher Conde Nast dies
Alexander LIberman joins Conde Nast Publications
Gyorgy Kepes designs book ‘Paperboard goes to war’ for Container Corporation
1943 Mondrian paints “Broadway Boogie Woogie”
Willem Sandberg works on “experimenta typographica”
First Irving Penn photograph appears on Vogue magazine cover
Herbert Bayer designs exhibit ‘Airways to Peace’ for MoMA
Paul Rand designs ads for Dubonnet wine and Coronet brandy
1944 Gyorgy Kepes writes ‘Language of Vision’
Wassily Kandinsky dies
‘Simplicissimus’ magazine ends publication
Raymond Loewy begin corporate identity for International Harvester Company
School of Design merges with IIT in Chicago
Art by Georgia O’Keeffe appears on cover of “View” magazine
Fernand Leger designs cover for “View” magazine
Herbert Bayer meets Walter Paepcke of Container Corporation of America
J. Walter Thompson Agency hires Herbert Bayer as consultant art director
1945 ‘Type Talks’ publication introduced by American Typographers Association
J.J. Augustin Publishers release Ballet book by Brodovitch
Alvin Lustig teaches at Black Mountain College in North Carolina
Will Burtin becomes art director at Fortune magazine
PRINT magazine features article on Bauhaus importance to design education
1946 Gropius founds The Architects Collaborative (TAC)
George Nelson become director of design at Herman Miller Company
First phototype composition by Intertype
Armin Hofmann begins teaching at Basel School of Arts & Crafts
Charles and Ray Eames begin association with Herman Miller Inc.
Hans and Florence Knoll founds Knoll Associates
Herbert Matter begins designing for Knoll Associates
Leo Lionni teaches design at Black Mountain College in North Carolina
Paul Rand writes ‘Thoughts on Design’
Herbert Bayer moves from New York to Aspen, Colorado
Alvin Lustig designs cover for Fortune magazine
1947 Laszlo Moholy-Nagy writes’ Vision in Motion’
Malik Verlag printing company closes in Germany
Marseille Apartment Block built by Le Corbusier
Silas Rhodes founds School of Visual Arts in New York
Pierre Bonnard dies
Henri Cartier-Bresson has one-man show at Museum of Modern Art
Jan Tschichold designs Penguin books
Armin Hofmann and Emil Ruder begin teaching at School of Design in Basel
1948 Andrew Wyeth paints ‘Christina’s World’
Alvin Lustig has exhibit of his work at A.D. Gallery in New York
Architect Eero Saarinen designs General Motors Technical Center in Michigan
Architect Le Corbusier publishes “The Modular” book
1949 Brodovitch designs first issue of Portfolio magazine
Photon markets first phototypesetting machine
Philip Johnson designs glass house in New Canaan, CT
Ladislav Sutnar and Buckminster Fuller produce ‘Transportation’ book
Doyle Dane Bernbach advertising agency founded
Leo Lionni art director at Fortune magazine & design director for Olivetti
Charles Eames designs Case Study house in California
Time magazine article on Raymond Lowey
Grand opening of Frank Lloyd Wright’s Guggenheim Museum in New York
1950 Alliance Graphique Internationale founded
Museum of Modern Art has first “Good Design” exhibition
Alvin Eisenman appointed lecturer at Yale School of Fine Arts
Container Corporation begins “Great Ideas of Western Man” ad series
HFG Ulm founded and headed by Max Bill
Walter Paepcke conceives CCA’s “Great Ideas of Western Man” ads
Focus of art world shifts from Paris to New York
Alexander Nesbitt publishes “Lettering Art”
1951 Introduction of CBS Eye symbol, designed by William Golden
Brodovitch designs Portfolio magazine
Walter Paepcke and Egbert Jacobson found first Aspen design Conference
Alvin Lustig teaches at Yale
1952 Leo Lionni designs Olivetti exhibition at Museum of Modern Art in New York
Stanley Meston designs Golden Arches signage for McDonald’s
Alvin Lustig collaborates with Victor Gruen on Northland signage project
First assemby of Alliance Graphique Internationale in London
Leo Lionni teaches at Yale
Museum of Non-Objective Painting changes name to Guggenheim Museum
1953 Allen Hurlburt is Art Director at LOOK magazine
Leo Lionni chairs International Design Conference in Aspen
Herbert Matter teaches at Yale
Herbert Bayer designs World Geo-Graphic Atlas
Push Pin Almanac first published
Herbert Bayer designs World Geo-Graphic Atlas for CCA
Brodovitch is guest critic at Yale School of Art
Construction begins at The Hochschule fur Gestaltung in Ulm
Henry Wolf becomes Art Director at Esquire magazine
1954 Push Pin Studios founded by Glaser, Sorel, Chwast and Ruffins
Exhibition ‘Four American Graphic Designers’ at Museum of Modern Art
Henri Matisse dies
Andre Derain dies
Hermann Zapf publishes Manuale Typographicum
E. McKnight Kauffer dies
Brodovitch teaches at Yale
Adrian Frutiger designs Univers typefaces
Josef Albers teaches at The Hochschule fur Gestaltung in Ulm, Germany
1955 Saul Bass designs poster and titles for film “Man With the Golden Arm”
Steichen’s Family of Man exhibit at MoMA
Leo Lionni president of American Institute of Graphic Arts
Josef Muller-Brockmann designs safety posters
Official opening and dedication of The Hochschule fur Gestaltung in Ulm, Germany
Alvin Lustig dies
Picasso celebrates 75 birthday with exhibitions of his work
Ivan Chermayeff graduated from Yale
Fernand Leger dies
Architect Le Corbusier publishes “The Modular 2” book
1956 Eliot Noyes asked to become Consultant Director of Design at IBM
Charles Eames designs lounge chair for Herman Miller
Paul Rand teaches at Yale
Design Centre opens in United Kingdom
Eliot Noyes asks Paul Rand to design new identity for IBM
Wright’s Guggenheim Museum opens in New York
1957 Bradbury Thompson begins teaching at Yale
Armin Hofmann teaches at Yale
Black Mountain College closes
Typeface Helvetica designed by Max Meidinger and Edouard Hofmann
Brownjohn, Chermayeff and Geismar design firm established in New York
Collier’s magazine ends publication
Seagram building by Mies van der Rohe
Jay Doblin heads IIT Design program
1958 Otto Storch redesigns McCall’s magazine
Neue Grafik by Josef Muller-Brockmann heralds Swiss International style
Will Burtin designs Cell exhibit for Upjohn
Charles Eames and R. Buckminster Fuller visit The Hochschule fur Gestaltung
Hermann Zapf designs Optima typeface
Communication Arts magazine first published
Westvaco publishes first copy of “Westvaco Classics Books”
1959 Rand, Noyes, Matter and Eames collaborate on Westinghouse identity
Richard Coyne publishes Communication Arts magazine
Typography USA forum sponsored by ICTA, NY
Frank Lloyd Wright dies
Brodovitch designs book Observations with Truman Capote and Richard Avedon
Letraset begins marketing rub-off lettering
Journal New Graphic Design from Zurich presents Swiss design
The Typography of Order written by Emil Ruder
William Golden dies
1960 Leo Lionni designs first childrens book, Little Blue and Little Yellow
Alvin Eisenman is President of AIGA
Designer Fred Hauck dies
Malcom Grear joins faculty at RISD
Over $11 billion spent in United States on advertising
Chermayeff & Geismar design identity for Chase Manhattan Bank
Gene Federico designs at McCalls magazine
Massimo and Lella Vignelli establish Vignelli Design Office in Milan
Le Corbusier designs The Convent of Sainte-Marie de la Tourette in France
Ted Nelson coins term “Hypermedia”
AIGA presents exhibition “Sutnar: visual design in action”
Aaron Burns publishes book “Typography”
1962 George Lois designs Esquire magazine covers
Andy Warhol paints Campbell soup can
Eros magazine produced by Ralph Ginzburg
Andy Warhol paints Marilyn Monroe Diptych
Chermayeff & Geismar design identity for Chase Manhattan Bank
‘Graphic Design/Japan’ exhibit at Rochester Institute of Technology
1963 AM Cassandre designs logotype for Yves Saint-Laurent
F.H.K. Henrion is President of Alliance Graphique Internationale
Walter Allner becomes art director at Fortune magazine
Ad Reinhardt exhibits in Americans 1963 exhibit at Museum of Modern Art
Georges Braque dies
Herbert Bayer designs music tent at Aspen, Colorado
Armin Hofmann designs William Tell poster
1964 Kenneth Hiebert teaches at School of Design Basel
Karl Gerstner writes ‘Designing Programmes’
Seymour Chwast designs Artone Studio India Ink carton
Warsaw International Poster Biennial begins
Charles Coiner completes work with Container Corporation account at N.W. Ayer
Chermayeff & Geismar design Mobil identity program
‘Where the Wild Things Are’ is published by Maurice Sendak
Vignelli awarded Grand Prix Triennale di Milano for Graphic Design
1965 Will Burtin chairs Vision 65 conference at Southern Illinois University
Frederick Kiesler dies
In Chicago Massimo Vignelli cofounds Unimark International
Industrial Designers Society of America (IDSA) formed
Le Corbusier (Charles-Edourard Jeanneret) dies
Saarinen designs CBS building in New York
Rand designs IBM logotype
Bell Trimline telephone designed
1966 Leo Lionni made honorary member of Society of Typographic Arts, Chicago
Kenneth Hiebert assumes chair of graphic design, Philadelphia College of Art
Brodovitch returns to France, living in Oppede-le Vieux
Jean Arp dies
Christopher Pullman graduates from Yale
Robert Venturi writes ‘Complexity and Contradiction in Architecture’
Alberto Giacometti dies
1967 Paul Arthur designs signage at Expo 67 in Montreal
Emil Ruder publishes Typography
Lubalin designs “No MoreWar” poster
Tomas Moldonado leaves The Hochschule fur Gestaltung in Ulm, Germany
Walker Evans teaches at Yale
Six million of Milton Glaser’s Bob Dylan posters are produced
FHK Henrion directs design at British pavilion at EXPO ‘67 in Montreal
Design for the Real World published by Victor Papanek
Raymond Loewy designs corporate identity for Shell International
1968 Herb Lubalin designs ‘Avant Garde’ magazine
Armin Hofmann designs concrete wall sculpture at Bachmatt School
Mies van der Rohe’s ‘The Gallery of the Twientieth Century’ dedicated in Berlin
MoMA holds “Word and Image” design exhibit
Brodovitch moves to Le Thor, France
AM Cassandre dies
The Hochschule fur Gestaltung in Ulm closed
Advanced Course in graphic design instituted at Basel School of Design
MIT establishes Center For Advanced Visual Studies
Wolfgang Weingart creates intuitive typography in Switzerland
1969 Charles and Ray Eames produces film “Tops”
Peter Max article featured in LIFE magazine
Bauhaus “50 years” exhibit
Bauhaus book by Hans Wingler
Walter Gropius and Mies van der Rohe die
Herbert Bayer writes “chromatic gate 1969/20” on painting
Ettore Sottsass designs ‘Valentine’ portable typewriter for Olivetti
1970 Friedman teaches "New Wave" typography in the U.S.
1972
Wolfgang Weingart gives 1st American lecture series
1976
Post-modernism design breaks with Modernism
1979
April Grieman design Cal Arts graphics
1980 Josef Müller Brockman designs Concert poster series
1981 Memphis exhibition in Milan
1st Macintosh computer